There are a couple of factors that influence target geographies, including the fact that BizAutomation is only available in English, and our offices are located in California.
Most of our customers are currently located within North America, but we are able and interested in working with businesses in Oceana, and the U.K. too. (We are also interested in finding qualified partners that share our values. Interested parties should read through our Partner Inquiries page).
BizAutomation can scale from 10 to thousands of users without concurrent user limitations. Our T-SQL stored procedure architecture eliminates API overhead that constrains competitors, delivering superior performance from the ground up. Add our Data Mirror—which provides 10 to 100 times better performance on complex queries through real-time streaming replication—and you get compound architectural advantages that strengthen as you scale. Unlike traditional ERPs that degrade under load and often require reactive optimization consulting or expensive hardware cycles, BizAutomation's path to fast performance is fundamentally engineered into the product. For the largest and most performance-sensitive workloads, we also offer single-tenant dedicated server infrastructure deployments to maximize performance at enterprise scale.
After years observing projects that wildly succeed, those that were successful but ran over budget, and the few that failed, here’s what our most successful customers have in common:
Because it inevitably leads to hidden surprises (not the good kind) which are only compounded by long term contracts. We’re not saying any of our competitors intentionally set out to deceive customers, but if it results in the same thing, does it really matter ? It’s just another “hairball” only this one applies to ERP/SCM software, ironically - the very systems built to solve the software hairballs businesses create using individual apps such as QuickBooks - A tangled web indeed.
Hairball #1 - Multiple Editions & Versions leading to Leveraged Upselling & Hidden Add-ons - Hidden add-ons are the bane of our industry because they're rooted in a deceptively simple concept: multiple editions let customers "pay for what they need." Sales editions. Construction editions. Standard vs. Enterprise editions. Seems reasonable, right?
The problem isn't the concept—it's the incentive. Each edition layer creates an opportunity for hidden constraints. You select a mid-tier version, unaware it caps your warehouse count or transaction limits. Three months into a multi-year contract, when you've hit that limit, you're forced to upgrade. You've lost all negotiation leverage. You're trapped.
The math here is brutal: it's far cheaper to win new customers through creative packaging than to retain them at a lower price point. Multi-year contracts lock that disadvantage in place.
Our solution: flatten the suite to a single edition. Every customer gets the same full-featured system, with a clear and concise understanding of what costs extra. That's the ONLY way to know what you're getting so you (not us) can decide if the add-ons are worth the investment—no gotchas. We believe competitors should do the same.
Hairball #2 - Design compromises - Modular architecture—whether selling apps separately or offering tiered editions—creates a fundamental engineering problem: you're building one product that has to serve multiple use cases with different feature sets. That complexity compounds exponentially: multiple screens, API abstraction layers that slow down performance, business logic paths, conditional workflows.
The result? Workarounds. Extra clicks. Redirects between modules that shouldn't require them. A user interface optimized for no one because it's designed for everyone.
Our design philosophy is different. Core functionality is integrated by default—not as an option you unlock. This means our UI engineering team doesn't need to build conditional logic for missing features. They build efficient workflows for the complete system.
This also frees us to make architectual decisions such as running the entire suite on TSQL stored procedures vs ORM data tiers that while necessary for managing multiple editions and database back-ends that large partner networks require, comes at the expense of ERP page load performance, which is not good for customers.
You get the features of a $300/user enterprise system at a fraction of the cost and complexity—because we didn't spend engineering resources on scaffolding for features you're not licensed to use.
Not long ago, you bought a ERP from a big software company thinking you'd be treated right, and would benefit from their 24/7 support policies. Customers reviews reveal a different story.
For example, if you perform an AI search on NetSuite customer reviews, you'll get back numerous comments about how premium support is virtually non-existent because the escalation process can take weeks to work through the system, and often doesn't solve the problem. This is typical of big ERP companies these days.: One customer speaks for many when he mentioned “Premium support is unresponsive." Once you sign a multi-year contract and your business runs on their platform, you've become a captured customer. They know you can't leave. The support model reflects that.
But this is about to change—and the stakes are about to get much higher..
Over the next few years, AI workflows will move from "nice-to-have" to "core business logic." When your autonomous AI agents handle 10% of your daily operations—approving orders, forecasting demand, flagging exceptions—those workflows become embedded in your operational DNA. This is the future of vendor lock-in: it's no longer about migrating data; it's about migrating decision-making itself.
If you need to leave that vendor—because support fails, priorities shift, or pricing becomes untenable—you're not just switching software. You're restructuring how your business thinks. You'd have to recreate AI logic, retrain teams on new system behaviors, rebuild processes around different algorithms. The switching cost becomes operational risk, not just financial cost.
This is why ethical ERP is now a due diligence requirement, not a nice-to-have. You're betting your operational autonomy on a company's integrity and independence. A vendor dependent on investor returns will eventually monetize that lock-in. An independent, customer-first vendor like BizAutomation won't—because their success is genuinely tied to yours.
Professional Independence without Venture Debt
BizAutomation's independence comes from the fact that we bootstraped our way to profitability because we chose long ago that to guarantee a customer first business model required control, and that wouldn't have been possible if our #1 objective was hiting VC targets. This translates into not having to add module bloat, or being tempted to lock you into three-year contracts with surprise add-on costs.
This shows up in product design (remember: we use single-version architecture, not tiered editions). It shows up in pricing. And it shows up in how we respond during a crisis.
The Bottom Line: Why This Matters Now
The days of giving your business to the biggest software name on the block are over. You can't afford that anymore—and the data proves it.
Look at implementation failure rates across the industry: 70% of ERP implementations miss timeline, budget, or both. That's not an ERP problem; it's a vendor problem. When you look at why implementations fail—across NetSuite, SAP, Oracle—the pattern is identical: unresponsive support, bloated feature sets that don't match your process, layers of complexity that require armies of consultants, and vendors who've already moved on to the next customer. And that isn’t even considering technical decisions that adversely affect customers (like page load performance).
The big ERPs aren't failing because their features are bad. They're failing because the vendors don't have enough incentive to make your implementation succeed. You're one of thousands. Your success doesn't move their needle. Your failure? They've already hedged their bets financially and maybe even locked you into a multi-year contract.
Here's what actually matters now:
Key Take-Away - Customer reviews prove why comparing features isn't enough anymore. Comparing vendor ethics, operational independence, and whether they have skin in the game when things go wrong is now more imporant than ever, and customer reviews prove it.
The 70% failure rate isn't because ERP is broken. It's because customers keep trusting vendors who don't actually care if they succeed.
We do.
The Architecture Difference:
Unlike competitors who use multi-layered ORM (Object-Relational Mapping) APIs with business logic sitting between applications and the database, BizAutomation uses direct T-SQL stored procedures. When you click a button in NetSuite, SAP, Epicor, or Business Central, your request must traverse through API layers, scripting logic, and business logic layers before reaching the database—adding 3 to 5 extra round trips and significant latency. BizAutomation's applications call pre-compiled stored procedures directly, bypassing all that overhead.
Why Competitors Built It This Way:
Here's the critical insight: our competitors didn't choose an inferior architecture—they chose the only architecture compatible with their revenue model. A monetization-first business model built on multiple editions and massive partner networks creates technical demands that make our direct database approach impossible:
BizAutomation's customer-first philosophy made the decision simple. By committing to single-edition pricing and no partner upselling incentives, we optimize purely for performance—no feature gates, no licensing enforcement overhead, no partner security concerns.
The Data Mirror Multiplier:
Our architectural advantage compounds with our Data Mirror—a real-time streaming replication data lake that delivers 10 to 100 times better performance on complex queries than competitors' ETL-based data lakes. While their data lakes have latencies measured in hours (making them unusable for operational work), our Data Mirror operates in single-digit seconds. This means we can run those same stored procedures against the Data Mirror for read-intensive operations—something our competitors can't do without rewriting millions of lines of code.
Why This Matters for AI:
The AI revolution demands real-time data access and rapid query performance. BizAutomation can leverage natural language processing against our denormalized Data Mirror, executing AI-driven analysis on million-row datasets in seconds. Try that on NetSuite, SAP, or Epicor and you'll wait 30 to 60 seconds—if it doesn't time out first. As agentic AI workflows become standard, our compound advantage—stored procedures directly against the Data Mirror—positions customers to future-proof their operations without the reactive spending cycles (database optimization consulting, exotic hardware strategies, recurring performance tuning projects) that plague traditional ERPs as they scale.
Addressing your performance pain points
With performance being the #3 most widely reported complaint about using ERP (Price, Hidden Add-ons, Support, and usage complexity being the top reasons) assuming BizAutomation checks all the other boxes, what we suggest is a report of the areas in your current ERP that are causing the most delays. For example, you might have key reports that take minutes to load, or have lots of custom fields in forms and lists that really slow down page rendering. Whatever your pain points, what we'll do before every engagement is prapare a plan for how we can tune the data mirror platform to then configure each operational pain point during the implementation process.
Real-time performance acceleration without touching your operational database
The BizAutomation Data-Mirror platform continuously replicates your transactional data to an optimized read-layer infrastructure. This means reports, dashboards, and complex queries that once locked up your OLTP database are now executed against a dedicated read replica—keeping your operational systems fast and responsive for your daily business processes. Your teams stay productive instead of waiting for data to load.
Custom tuning for your specific workflows
Every organization's bottlenecks are different. During implementation, we analyze your identified pain points—whether that's slow invoice aging reports, sluggish customer history lookups, or laggy inventory searches—and configure the Data-Mirror with the right indexes, materialized views, and denormalizations to eliminate those specific delays. We then measure the improvement, so you see the before and after performance gains.
Scale without infrastructure headaches
As your business grows and your ERP data volumes increase, the Data-Mirror scales smoothly. You don't need expensive database upgrades or re-architecture projects. The real-time streaming replication back-end handles the heavy lifting, ensuring your read operations stay fast regardless of transaction volume, custom fields, or the complexity of your joins.